In short
I spent about a decade in high-ticket in-home sales, including a stretch running a seven-state region as regional sales manager. Now I build the training, workflow, and AI-assisted systems I wanted when I was carrying the bag.
The record
Founder and systems builder
Jan 2026 to present
Morrison Systems
Sales enablement and appointment review for high-ticket in-home teams.
Sales Consultant
Aug 2025 to Feb 2026
Pella Windows and Doors, Gunton Corporation
In-home consultations for residential window and door replacement, full cycle from discovery through proposal and close.
Renovation Sales Specialist
Aug 2023 to Aug 2025
Anthony & Sylvan Pools
Back to closing high-ticket renovation projects after the regional role, running the discovery and consultative frameworks built across the territory.
Regional Sales Manager
Jan 2021 to Aug 2023
Anthony & Sylvan Pools
A seven-state territory: Connecticut, New York, New Jersey, Pennsylvania, Delaware, Maryland, Virginia. Built the coaching system, deal-stage framework, and CRM discipline the region ran on.
Renovation Specialist
Jul 2017 to Jan 2021
Anthony & Sylvan Pools
Sixty-day-plus sales cycles with multiple decision makers, sold at the kitchen table. Eight years at Anthony & Sylvan across the three roles.
First place, Deep Agent Competition
Dec 2025
Abacus.AI
Personally closed$4.5M+
Team revenue supported, over the role$50M+
Average deal size$28,000
States in the region7
What I'm building
Independent work, with the actual stage on each one.
The Appointment Read
Launching, no clients
Appointment review for high-ticket in-home sales teams. Transcripts in, a written account of what actually happened out. Nothing gets scored.
Built For Chaos
Published Jun 2026
A book on designing a life around an ADHD brain. Paperback and ebook, audiobook in production.
Authentic Mess Studios
Live
Publishing and tools studio. Four free browser tools, no signup and no account.
Where I'm useful
- A sales or operations problem with real users, where the current process is being worked around.
- A leader who wants a usable first version in weeks, not a discovery phase.
- Training and enablement that has to survive contact with a busy rep.
Contact
Open to a full-time role in sales enablement, commercial operations, or a systems role close to the frontline. On-site, hybrid, or remote. I take a small amount of consulting work alongside it.
Email is the fastest way to reach me: matt@mattmorrison.io
Résumé available on request, or ask and I'll send the version that fits the role.
Matt Morrison
Greater Philadelphia
Updated August 2026